Style

Marketing

Social Media Tips

What to Wear

Business Collab

Storytelling

Alimond Studio

THE BLOG

Joanna Claustro

NOMINATE

a business owner

We are looking for experienced business owners willing to share their business journey.  Nominate yourself or a business owner here.

TOP LINKS

instagram

Facebook

Visit the MAIN SITE

Get The Guide

Download your FREE Headshot Guide Here

Sign up and get instant access to it.

Lessons from Local Leaders:

Joanna Claustro

How often do you think about what your dental practice smells like? Our guest, a seasoned dentist and marketer, will introduce you to a whole new dimension of brand recognition – olfactory branding. Join us as we explore the fascinating evolution of her dental practice, from its inception to the intentional design of her welcoming office space brimming with natural light. Discover her exciting journey towards creating a signature scent for her practice that she believes will anchor positive patient experiences and loyalty. 

Imagine swapping a career in marketing for dentistry at the age of 25. That’s exactly what our guest did, taking two years to get into dental school and emerging not just as a dentist but also a wife and mother. Her unique career trajectory makes for an inspiring tale of resilience, lifelong learning, and seeking fulfilment in unexpected places. Hear how she balanced her career and motherhood, and the role mentors played in her journey. 

Finally, we delve into marketing from a totally authentic standpoint, with her unique upbringing and diverse interests setting the stage. With experiences in boarding school and screenwriting influencing her marketing strategies, she’s formulated a unique approach that emphasizes empathy and strong relationships with her team and patients. Hear her perspective on why it’s essential to show yourself grace in our pursuit of perfection. This is an episode packed with eye-opening insights into finding your path, authentic marketing, and the importance of self-compassion in not just business, but life. Tune in for a truly enriching conversation that promises to leave you enlightened.

Follow Alex Joanna Claustro Below

Read the Comments +

Leave a Reply

Your email address will not be published. Required fields are marked *

READ          LATEST

the

The Blog Playlist

In The Mood For...

Branding Tips

What to Wear

Social Media Tips

Local Leaders

Marketing

Nominate your favorite business owners to be featured on

The Alimond Show

We are currently accepting nominations to be featured on our Alimond Show Podcast.  It's a great way for your favorite business owners to be seen by Northern Virginia locals.

Nominate Local Business Owners

Favorites                    Photoshoot Collection

Explore a curated collection of exceptional entrepreneurial headshots and branding visuals 

from the

Get The Guide

My Free BrandFilm Workbook Guide

Grab your copy of this workbook so you can discover how to create your very own BrandFilm so you can start sharing the story behind your business to attract your ideal clients.

follow @alimondstudio

If you're into growing your community, building your personal brand + looking good while doing it all ... You've come to the right place.

Our clients are stunning →

Photography Tutorials →

Wait, are we besties? →